To hashtag or not to hashtag?
Hashtagging done right.
Hashtags with intent can be very effective toward reaching your target audiences, as they are invaluable to those searching for related content. Conversely, tags without meaningful purpose, just for the sake of tagging, are futile distractions.
For best results, choose your tags wisely:
- Be strategic
- Stay focused on your message.
- Do not overload messages with numerous hashtags.
- Capitalize on trending hashtags by adapting your messaging to fit trending tags (while keeping true to your messages and branding.)